By Jillian Schedneck On Saturday 8th June, Romance writer Cassandra Dean guided workshop members through several steps to successfully market and promote one’s book (and create a personal brand) online. Class members learned that the most important tool in online marketing is a personal and professional website. Authors must try to strike a balance between […]

by Kerryn Goldsworthy JOIN KERRYN FOR THE WORD FOR WORD WORKSHOP IN JANUARY. * Remember that ‘place’ is an elastic term: it could mean ‘Australia’ or  ‘Adelaide’ or ‘the Beehive Corner’ or ‘the place I came off my bike when I was ten’. * When describing a place, try to emphasise the features that are […]

By Stephen Atkinson About a quarter of the way through his workshop on creative non-fiction, renowned writer and teacher of writing Robin Hemley revealed the six questions he gets all of his students to ask of their work: 1)    What is it about? 2)    What is it really about? 3)    What is it about? 4)    […]

 By Jillian Schedneck Robin Hemley approached this masterclass by giving the nine experienced nonfiction writing students specific and applicable advice on their nonfiction projects. In various stages of conception and completion, each class member spoke in turn about their projects, from a family’s experience organic farming in Italy to an errant expatriate writing from but […]

Hi peeps, Cassandra Dean here, with a few hints and tips for online promotion and marketing as a writer! 1. Have a website. Make the design of it simple and easy to use. Update it regularly. 2. Blog. Blog regularly. Blog often. Blog about random shizz you’re convinced no one wants to read about – […]

By Lucy Clark 1. If you don’t write your story, who will? 2. Procrastinate… but then write. 3. You make time to go to the gym, work, sleep, socialise, so why not make time to write? 4. Research is MASSIVE and time consuming and from all the info you collate, you’ll condense it to two […]

By Alan Baxter You’ve heard the old adage, I’m sure. Write what you know. That’s all very well, but it’s actually a terrible piece of advice. After all, we all know some stuff, but not much in the grand scheme of things. And if we only write what we know, we’ll soon run out of […]

By Jane Turner-Goldsmith In the late 80s, psychologist James Pennebaker posed the question: ‘why do people throughout the world seek to tell their stories?’ In his original study, participants were asked to reflect on their deepest thoughts and feelings about a traumatic event. They then had to write for 15 to 20 minutes per day, […]